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LOTTO MAX is offering customers, concert-goers, sports enthusiasts and patrons of awesomeness a chance to win tickets and connect up close with their greatest passions. To participate in LOTTO MAX Up Close contests, participants must create a Winner’s Edge account and accept the Rules and Regulations of each contest as they become available. Participants are welcome to enter as many contests as they like.

No, no ticket purchase is required. LOTTO MAX Up Close is open to any resident of Ontario eighteen (18) years of age or older with a Winner’s Edge account.

You can’t get access to LOTTO MAX Up Close unless you get a Winner’s Edge account. You see, in order to make sure the right prize is awarded to the right person, participants have to register for an account and create a profile. In signing up, you’ll gain access to the LOTTO MAX Up Close program and have the option of staying informed on all of the Winner’s Edge program information which allows you to receive news on the latest OLG contests, exclusive ecoupons, winning number emails, jackpot alerts, OLG newsletters and loads of other fun stuff customized to the way you play. Signing up only takes a couple minutes, and it’s easy to change your account preferences or unsubscribe at any time.

Once you complete the sign-up process, a confirmation email will be sent to your email address (the same email address which you used when signing up for the service). This email will contain a link that you use to activate your account. This type of a "double opt-in" process is used to protect customers against false activations, for example where one person subscribes on another person's behalf or without that person's permission or knowledge.

Log in and visit your Account page, then scroll down to Email Preferences and click the “Update Email Preferences” button to review your account preferences. Then scroll to your email settings to make your desired changes, click “Change Email Preferences” and your selections will be updated instantly.

You can opt out of our email program at any time by either using the unsubscribe link contained in any OLG email sent to you or by logging in to your account and updating your email preferences.

We’re always looking for new ways to blow your mind with LOTTO MAX Up Close. So we’ll be adding new music, sports and entertainment experiences all the time as they become available. Our email program is one of the best ways we have to keep you in the loop, and make sure you keep selecting draws for your chance to win.

Your information will be kept, and your account maintained as an active account, as long as you are participating in one or more email services (for example participating in email subscriber-exclusive contests), contests, coupons or other services associated with your Winner’s Edge account. We will also continue to keep your information as long as you are still reading our email messages and if we do not receive frequent bounce-backs from your email address.

If you are not subscribed to or participating in a service, and your email account has not been active for a period of two years from the date of last activity or original registration, whichever comes later, we will remove your records from our mailing list and we will no longer email to that email account, unless you re-subscribe to our email services.

No. If you’ve signed up for Winner’s Edge you’re good to go. Your Winner’s Edge account is your exclusive online passport to a variety of OLG digital universes including LOTTO MAX Up Close, the Winner’s Edge program and more. Simply log in with your email and Winner’s Edge password to enter draws at any time. This account will continue to provide you access to all future OLG lottery contests.

The email you’re using to sign up must already be associated with a Winner’s Edge account. Are you already receiving Winner’s Edge emails? Or maybe you’ve participated in an OLG Lottery contest in the past, or signed up to receive ecoupons? Then you already have an account! Simply log in with that account email and password and you’re ready to go Up Close.

However, if you receive this message and you have not already signed up for a Winner’s Edge account , it is possible that someone else has signed up using that email address. An email address cannot be used by more than one person. If you believe this message is incorrect or require additional assistance, contact the OLG Support Centre at 1-800-387-0098.

You may have entered your email address or password incorrectly. Check that you haven't made any typos and that Caps Lock is off. Also make sure you haven't entered any spaces. If you continue to have an issue, go to the Forgot Login page.

If you've already signed up for LOTTO MAX Up Close or have a Winner’s Edge account and have forgotten your password, go to the Forgot Login page.

If you have forgotten or no longer have access to the email address that you signed up with, contact the OLG Support Centre at 1-800-387-0098 for assistance.

To change your email address, you must log in with your Winner’s Edge account to update your profile.

To change any of your personal information, simply log in with your Winner’s Edge account and update your profile.

OLG has firm policies and procedures to protect against minors participating in any lottery game or contest or engaging with our websites. Members must provide their date of birth in order to confirm that they are at least 18 years of age.

Protecting the privacy and confidentiality of personal information is important to us. The collection, use and disclosure of personal information by OLG is governed by The Province of Ontario's Freedom of Information and Protection of Privacy Act. Please visit our Privacy Policy page for more information.

No. If you have registered for PlayOLG, you will also need a Winner’s Edge account to participate in LOTTO MAX Up Close promotions, receive promotion updates, plus Winner’s Edge benefits like Jackpot alerts and winning numbers details.

LOTTO MAX is offering customers a unique LOTTO MAX Up Close experience that money can’t buy. You could win Budweiser Stage VIP seats for you and 3 friends for any of the concerts that are selected. Please see the contest rules for details.

Anyone who’s a resident of Ontario 18 years of age or older with a valid Winner’s Edge Account. That is, anyone except the employees (and their immediate families and those with whom they are domiciled) of Splashdot, The T1 Agency, Maple Leaf Sports and Entertainment, Live Nation, Budweiser Stage, OLG, OLG’s authorized retailers (including sole proprietorships and corporation partnerships), the Alcohol and Gaming Commission of Ontario, and each of their respective subsidiaries, affiliates, directors, officers, governors, agents, their advertising and promotional agencies. Immediate family includes the husband, wife, son, daughter, brother, sister, mother, or father of an individual.

You can enter as many active concerts as you like, each concert you select gives you 1 (one) entry into that concert draw.

No, entrants are limited to winning one Budweiser Stage prize.

Two (2) prize winners will be selected by a random electronic draw from all eligible entries received for each concert. In addition, should any primary entrant not be eligible or reachable in the allocated time, a back up entrant(s) will be drawn until the prize is awarded.

All draws will be conducted by T1 Agency, acting on behalf of OLG.

Potential winners will be notified within 24 hours following the date of the draw. Attempts will be made to contact potential winners at the telephone number/email address listed in their Winner’s Edge Account. Eligible winners will have twenty-four (24) hours to claim their prize. After twenty-four (24) hours, a new winner will be selected if the first eligible winner is unresponsive.

Winners will be contacted by the contest organizer. The winner will receive their four (4) Budweiser Stage Prize tickets by Ticketmaster email transfer for their respective event date. Winners are required to provide valid driver’s licenses or photo IDs that showcases residency and age in order to claim tickets.

LOTTO MAX Up Close is all about providing memorable experiences that money can’t buy. So each prize must be accepted as awarded and no prize substitutions of cash or otherwise, or transfer of the prize will be made.